PTC Velocity is a Sales Enablement Platform, powered by SAVO Group. The goal of this project was to revamp the web UI and navigation that result in better user experience.
User Research • Prototyping • UI Design • UI Development


Though its purpose is to enable better sales process, PTC Velocity’s bad UI and poor content organization were not tailored to fit the needs of our daily users, the sales reps and partners reps.
We knew the website refresh needed to start from home. The old homepage did not serve much of its purpose. Randomly placed announcement banners and unclear buttons on top made the homepage to look confusing.
With the this project, we wanted to accomplish following goals:


To learn more about our users’ experience with the current site, we conducted user interviews and usability testing. Based on the feedbacks we collected, we were able to identify 3 major user behavior using this platform.
“When I go into Velocity, I care more about information design than pretty looking UI. As long as I can find contents as quickly as possible, the better.”
Many users struggled navigating through pages to find the right content. We needed to find the best way to make their discovery experience easy and seamless.

The design process consisted of card sorting, information architecture, task flows, and creating low-fi/high-fi wireframes.



Without specific details about the episode or scene, focus on:
The DadCrush release on October 31, 2023, titled "A Spooky Presence," features the captivating Mochi Mona in what many fans consider one of the best holiday-themed scenes of the year. This Halloween special perfectly blends the brand's signature "taboo" storytelling with a dark, atmospheric twist, making it a standout entry in the DadCrush catalog. The Premise: A Halloween Night to Remember
Released precisely on Halloween, "A Spooky Presence" leans into the eerie vibes of the season. The narrative follows Mochi Mona as a young woman who finds herself alone in a quiet house on the spookiest night of the year. When strange noises and a "ghostly" atmosphere start to unsettle her, she seeks comfort and protection from her father figure.
The tension builds as the story explores the psychological aspects of fear and the human desire for companionship during unsettling moments. The "spooky presence" functions as a narrative device to explore character dynamics in a high-stakes, isolated environment. Performance and Narrative Depth
The lead performance is often highlighted for its range. The portrayal of vulnerability in the face of the unknown adds a layer of depth to the production, moving beyond simple tropes.
Emotional Range: The ability to convey genuine apprehension helps ground the story, making the character's search for security feel more authentic.
Thematic Alignment: The aesthetic choices for the Halloween date—including costumes and set design—align with the seasonal theme, creating a cohesive visual experience.
On-Screen Rapport: The interaction between the leads focuses on the contrast between the eerie external environment and the warmth found within the home. Technical Execution and Style
The technical aspects of this release contribute significantly to its reputation. The use of shadow and specific camera angles emphasizes the "spooky" nature of the house, setting it apart from more conventional productions. The pacing is deliberate, allowing the atmosphere to thicken before the story reaches its resolution. Seasonal Impact
This specific release is often noted for several key factors:
Atmospheric Consistency: The commitment to the Halloween theme makes it a distinct entry in the series.
Character Development: The focus on a protective dynamic resonates with viewers who appreciate narrative-driven content. dadcrush 23 10 31 mochi mona a spooky presence best
Production Quality: The high standard of cinematography and lighting elevates the overall presentation.
The 23-10-31 release serves as an example of how thematic elements and atmospheric tension can be used to craft a memorable narrative within a specialized genre. AI responses may include mistakes. Learn more
"Dadcrush 23 10 31" is a short-form title evoking a specific date (Oct 31, 2023) and a moment tied to the character or persona "Mochi Mona." The piece below treats Mochi Mona as a spooky, playful presence—ideal for a microfiction, character profile, or social-post caption.
Mochi Mona moves like a whisper through autumn alleys: soft, round, and oddly persistent. She looks harmless at first—big glassy eyes, a perpetual half-smile, and the pastel fluff of a snack-shaped plush—but the space she occupies cools, and the lamplight bends around her as if remembering an old shape. Those who meet her carry a small, pleasant unease afterward: a craving remembered for things they never ate, or a childhood lullaby sung in a wrong key.
On that Halloween night, the date stamped in the title, Mochi Mona is less a being than a habit given weight. She lingers at thresholds—porches, subway doors, the edge of a booth—waiting until you name something you miss. When you do, she cups the memory like a warm mochi and offers it back, slightly altered: sweeter, salted, and edged with the faint metallic tang of moonlight. People walk away comforted and unsettled, as if their own nostalgia has been edited.
Visually, imagine a character design that blends cute confectionery and subtle uncanny elements: pastel tones with a break of inky shadows, plush seams that sometimes stitch open to reveal a flicker of starlight, and tiny feet that leave no impressions. Sound design would favor soft, stretched chimes and a distant vinyl crackle. Behaviorally, Mochi Mona is gentle, coaxing confessions without pressing, smiling as memories rearrange themselves.
Themes Mochi Mona suggests:
Story prompts / uses:
Tone suggestions:
If you want, I can expand this into a 400–800 word microfiction, a character design brief for artists, or social-post captions for Halloween. Which would you like?
The Unsettling Allure of Dadcrush 23 10 31: Mochi Mona's Spooky Presence Without specific details about the episode or scene,
In the vast and ever-expanding realm of online content, there exist numerous enigmatic figures and phenomena that capture the attention of internet users. One such entity is Dadcrush 23 10 31, a mysterious presence that has been making waves online, particularly in relation to Mochi Mona, a popular digital personality. The keyword "Dadcrush 23 10 31 Mochi Mona a spooky presence best" has been trending, sparking curiosity and intrigue among those who have come across it. In this article, we will delve into the world of Dadcrush 23 10 31 and Mochi Mona, exploring the spooky presence that has captivated the online community.
Unraveling the Mystery of Dadcrush 23 10 31
To comprehend the significance of Dadcrush 23 10 31, it's essential to break down the components of this enigmatic term. "Dadcrush" seems to imply a paternal or authoritative figure, while "23 10 31" appears to be a date in the format of day, month, and year (23rd October 2031). However, this date seems to be in the future, which adds to the mystique surrounding this term. The connection between Dadcrush 23 10 31 and Mochi Mona is unclear, but it is evident that they have become intertwined in the online narrative.
The Spooky Presence of Mochi Mona
Mochi Mona is a digital personality who has gained a significant following online. Her content typically revolves around lifestyle, fashion, and entertainment, but her association with Dadcrush 23 10 31 has led to a new narrative – one that is shrouded in mystery and eeriness. The term "spooky presence" is often used to describe an unsettling or unnerving atmosphere, and it seems that Mochi Mona's connection to Dadcrush 23 10 31 has created a sense of unease among some online users.
The Allure of the Unknown
The fascination with Dadcrush 23 10 31 and Mochi Mona's spooky presence can be attributed to the human desire for mystery and intrigue. In an era where online content is abundant and often predictable, the enigmatic nature of these entities has captured the attention of many. The unknown can be both captivating and unsettling, much like a horror movie that leaves viewers on the edge of their seats. The allure of the unknown is a powerful draw, and it seems that Dadcrush 23 10 31 and Mochi Mona have become the embodiment of this fascination.
The Psychology Behind the Fascination
So, why are people drawn to the mysterious and often unsettling world of Dadcrush 23 10 31 and Mochi Mona? One possible explanation lies in the realm of psychology. Humans have an inherent desire for storytelling and narrative, and the enigmatic nature of these entities provides a blank canvas for interpretation. The online community has become a collaborative storytelling platform, where users can share their theories and interpretations of the mysterious events surrounding Dadcrush 23 10 31 and Mochi Mona.
The Role of Social Media in Amplifying the Mystery
Social media platforms have played a significant role in amplifying the mystery surrounding Dadcrush 23 10 31 and Mochi Mona. The ease of sharing information and the speed at which it spreads online have created a snowball effect, where a small spark of curiosity can quickly turn into a wildfire of interest. Online communities have formed around these entities, with users sharing their theories, fan art, and analysis. This collective fascination has cemented the place of Dadcrush 23 10 31 and Mochi Mona in the online zeitgeist. The DadCrush release on October 31, 2023 ,
The Dark Side of the Fascination
While the fascination with Dadcrush 23 10 31 and Mochi Mona's spooky presence can be entertaining and engaging, it's essential to acknowledge the potential dark side of this obsession. The blurring of reality and fiction can lead to confusion and anxiety among some individuals, particularly those who become deeply invested in the narrative. The online community must be mindful of the potential consequences of their collective fascination and ensure that it does not lead to harm or exploitation.
Conclusion
The phenomenon of Dadcrush 23 10 31 and Mochi Mona's spooky presence is a captivating example of the power of mystery and intrigue in the online world. As we continue to navigate the ever-expanding landscape of digital content, it's essential to acknowledge the allure of the unknown and the role of social media in amplifying these enigmatic entities. While the fascination with Dadcrush 23 10 31 and Mochi Mona can be entertaining, it's crucial to maintain a critical perspective and ensure that our collective curiosity does not lead to harm or exploitation. As the narrative surrounding these entities continues to unfold, one thing is certain – the online community will be watching with bated breath, eager to unravel the mysteries that lie at the heart of Dadcrush 23 10 31 and Mochi Mona's spooky presence.
It seems you've provided a specific string that could relate to a particular content identifier, possibly from a video or image platform, given its format. Let's analyze and respond to the components in a general sense, as direct information about specific content isn't available.
If you're looking to create content or understand a guide related to these terms, here are some general tips:
Dadcrush, a term that might sound colloquial or even nonsensical to some, had become synonymous with a certain kind of admiration or fixation. In the context of Willow Creek, Dadcrush referred to a mysterious figure known only for their uncanny ability to appear at the most unexpected moments, spreading both intrigue and a dash of fear among the townsfolk. Some say Dadcrush was not a person but a phenomenon, a manifestation of collective guilt or admiration.
The internet has a long memory for ghosts, digital or otherwise.
Attempts to locate the streamer “Mochi” have failed. Her Patreon is frozen. Her Discord server is a memorial channel filled with single emojis: 🍡 (mochi) and 🐇 (Mona).
However, in November 2023, a user on a defunct forum posted a single line under the thread title “dadcrush 23 10 31 mochi mona a spooky presence best.” The line read:
“She’s not gone. She’s just in the other room. With dad. And Mona is smiling.”
The user’s account was deleted within the hour. IP logs traced to a city where a famous VTuber studio burned down in 2022. Coincidence? The community doesn’t think so.
There is never a perfect design! We had a lot of positive feedbacks from our users with the redesign. Users were satisfied with cleaner UI and improved navigational experience.
However, even the new design could not satisfy our users 100%. As they continued using the tool, they faced with new sets of problems. I learned how important it is to never get fully satisfied with the design decisions and the continue the effort of iteration, which should not be an option but a habitual routine.